For Authors
- You should first register to Congress Management System via system registration page
- Then you can manage all tasks about the Congress by Congress Management System
Author Guidelines
Authors could apply to the 21st Marketing Congress with an “Extended Abstract Paper” or a “Full Research Paper”.
According to the assessment of Marketing and Marketing Research Association (PPAD) Executive Committee, depending on the approval of the reviewers assigned by the Area Coordinators;
- “Extended Abstract Papers” prepared in line with the Guidelines for Extended Abstract Papers would only be printed as extended abstracts;
- “Full Research Papers” prepared in line with the Guidelines for Full Research Papers would only be printed as full papers.
Guidelines for Extended Abstract Papers
Guidelines for Full Research Papers
Formatting Guidelines for Full Papers